Digital Marketing Foundations (2025)

Free Download Digital Marketing Foundations (2025)
Released: 09/2025
Duration: 2h 9m 48s | .MP4 1280x720, 30 fps(r) | AAC, 48000 Hz, 2ch | 403.63 MB
Genre: eLearning | Language: English
Digital marketing has rapidly evolved into an intelligent, data-driven, and multimodal discipline powered by AI, predictive tools, and real-time personalization. In this course, instructor Brad Batesole explores foundational concepts like marketing funnels, buyer journeys, and campaign strategy—reimagined through the lens of today's tools and trends. From crafting compelling content and selecting marketing channels to optimizing websites and running paid, email, and social campaigns, learn how to apply new frameworks to develop high-performing digital strategies. This course also examines essential analytics skills and emerging innovations like chatbots, predictive content, and conversational commerce. By the end, you'll be prepared to design and continually improve a digital marketing approach that's both effective and future ready.